BILLY BONES CLUB
GOOD TIMES, 0 FUCKS.
Location and models scouted in-house. Shot + Styled in California, 2021.
The Billy Bones Club campaign captures the bold, rebellious spirit of the Australian brand with an unforgettable backdrop—the sun-bleached California desert and the eerie remnants of an abandoned water park. This shoot embodies the brand’s fearless attitude, blending raw, untamed energy with the surreal beauty of the desert. Every shot exudes the gritty, unapologetic vibe of Billy Bones Club, where attitude meets style in a setting that feels as wild and untethered as the brand itself. With each image, the campaign invites you to embrace the power of individuality, showcasing clothing that’s made for those who dare to stand out, no matter where they are.
